Obsessed: Ad World Rants from a Real-Life Mad Man Book PDF, ePub eBook

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Book Descriptions:
For 20 years, Dave Dumanis worked as an advertising copywriter and creative director. Often a low person on the totem pole, for years he got a close-up glimpse of the belly of the beast in an industry where stupidity, superficiality, and mindless toil rule the day. In OBSESSED, he skewers clients, agency heads, in-house tyrants, navel-gazing writers, stuck-up art directors, backstabbing account executives, and pretty much everyone else he's ever met in the industry. Read it and learn why you should never, never get into advertising...unless you absolutely can't stay away.

Obsessed: Ad World Rants from a Real-Life Mad Man by Dave Dumanis

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